NETWORKING: Patent or be Damned? - protecting your competitive position

The commercial value of technical innovations can only be maximised by a business if appropriate steps are taken to protect its competitive position.

Legal tools - patents, copyright, registered designs and trademarks - can give strong protection of intellectual property (IP) as long as their limitations and costs are well understood.

However strategic steps can also be effective.  Secrecy, sticky products, brands, continual improvement and control of routes to market can all help maintain a leading competitive position based on innovative products.

At this BEN event we explore this theme from the perspective of both entrepreneurs and IP professionals, to help you find the right mix of legal and strategic elements for your own business strategy.

We are also pleased to offer 2 workshops that follow on from this networking event:

• Every Business Owns Intellectual Property (led by the IPO) - 1 April, Bristol
• Developing your IP Strategy (led by Astrum-IP) - 15 April, Bath

This event is kindly supported by
and sponsored by and