Marketing: Harnessing the Power of the Internet | Bath & Bristol Enterprise Network

22 September, 2009 - 18:00 - 22 September, 2009 - 21:00

The internet and related technologies have transformed marketing, as well as many other areas of business activity, and continue to do so at a bewildering rate.

Just when we thought we were getting the hang of effectively using email and the web for our businesses, we are faced with Web 2.0 (or is it 3.0 by now?), social networks, wikis, blogs and micro-blogs... Facebook, LinkedIn, Twitter and YouTube... and that's in addition to custom-made solutions for individual business websites.

All offer powerful opportunities for businesses to communicate and interact with customers--but how do you select and implement the right mix to best achieve your business objectives? And how does this integrate with your conventional marketing program?

At this event our expert speakers explore this subject from different perspectives, focussing on practical advice and case studies, but also giving some exciting glimpses of the future.

Speakers & Topics :

Martin Coulthard, Director, Bristol Enterprise Network
'Introduction and update on BEN'
view presentation online
Jaya Chakrabarti, Founder & MD, Nameless Digital Creatives (www.nameless-uk.com)
'Persuasive digital experiences'
view presentation online
Bryony Thomas, Chief Clear Thinker, Clear Thought Consulting Ltd (www.clear-thought.co.uk)
'Online word of mouth'
view presentation online (with audio)
Chris Tanner, Founder, Pearl Software (www.pearlsoftware.co.uk)
'Towards a fully integrated online business marketing solution'
view presentation online

**See attached pdf below for speakers' biographies and full details of event**
(Please note that due to work commitments, John Manley from HP Labs, has had to withdraw as a speaker.)

Event Organiser:

Bristol Enterprise Network

Venue details

School of Geographical Sciences

University Road

Bristol

BS8 1SS

Price:

Free of charge to BEN members

Organisation : Bath & Bristol Enterprise Network

Attachment	Size
Harnessing Internet Power.pdf	75.65 KB

I was sorry to have missed this, we were exhibiting our Pay-Per-Results SEO at Adtech in London on the same day. We hope to be invited to speak at any other Internet Marketing or SEO function. john@strategyinternetmarketing.co.uk www.strategyinternetmarketing.co.uk

Excellent presentations and very stimulating. Thanks to all. Chris, www.cliftonjoinery.com

Thanks for the presentations. Excellent content and very informative.

Comments emailed to the BEN team from BARBARA LEIGH: It was a brilliant evening and really good to have 3 different speakers with different perspectives. The organisation was great as was the hospitality. Thank you. Suggestions for future events -- possibly a bit more about social media with maybe a little more hands on demo's to help people get up and running rather than just talking about what we should be doing. Anything related to the use of the internet to generate business would be great.

Comments emailed to the BEN team from GINNIE GOULD: Thank you very much for yesterday, I thoroughly enjoyed the event! I'm looking forward to your event at eOffice in October.

Comments emailed to the BEN team from OLIVIA VAN DER WERFF: Thank you for last night - I have just joined BEN. It was the best event I have been to in a really long time and I look forward to coming to future events.

Comments emailed to the BEN team from RACHEL CLEMENTS: Many thanks for organising last night's event, my partner and I thought it was one of the best presentations we'd ever attended! Bryony was particularly good and today I am implementing some ideas I picked up last night.

Comments emailed to the BEN team from STEWART REDPATH: It was an excellent event last night in all respects

Successful and highly informative presentations from all guest speakers. Stats for the event: 100 people attended out of a total of 141 members and guests who had originally booked onto the event. (13 cancellations before the event, and 28 no shows). Feedback from members welcome - thank you.

Looking forward to this topic (something which we (2bebrave - http://www.2bebrave.com) are heavily involved with)!! See you there.

an initiative of

supported by